Hello. Hola. Buongiorno.

Thanks for stopping by. My name is Sarah, with an "h" for an added emphasis on the "ahhhhh" - like when you drink that big ol' glass of refreshing and satisfying {insert favorite drink here}.

You're probably here to learn a little bit more about me and less about how I spell my name.

My LinkedIn bio says I'm an experienced Content Strategist, Digital Storyteller, Executive Producer, Visual Communicator, Copywriter, and Playwright. And you know what they say if you read it on the internet, it must be true.

I've won some stuff and been nominated for others. I've won 3 Telly Awards and am a Midwest Emmy Nominee. And, not to keep tooting my own horn, but I also have an IMDb credit. Hollywood, here I come.

When I'm not obsessing over words, pixels, designs, or brainstorming plans to take over the world, you can find me reading a book or counting down the days to Christmas. (As a matter of fact, as I write this, I'm thinking about how early is too early to set up my Christmas tree. It's currently late July. Don't judge.) I'm also obsessed with elephants. Obsessed.

Areas of Expertise

  • Our brains are wired to see and remember patterns, and for me, story is a pattern. Having grown up immersed in storytelling, I understand that stories aren't just tales—they're emotional journeys. I specialize in weaving narratives that connect deeply, foster trust and drive meaningful engagement. Through storytelling, I shape brand identities that leave a lasting impression.

  • First impressions matter. Delivering a clear message, confirming credibility, connecting emotionally, motivating a target, and sealing user loyalty is my jam.

  • Crafting compelling content that speaks louder than a perfectly timed meme. I specialize in developing strategies that engage and resonate across platforms. From blog posts to social media campaigns, I make sure your brand shines brighter than a cat meme on a Monday morning.

  • Navigating the digital landscape with moves that even TikTok would envy, I specialize in leveraging SEO tactics and PPC campaigns to enhance your brand's visibility and engagement. I optimize every opportunity to amplify your online presence and ensure your strategy stands out on the digital dancefloor.

  • I got ninety-nine problems, and solving them ain't one. I like solving problems - except math problems. They can solve it themselves. Creative, conceptual, what to eat for lunch - I'm your girl. Cause if there was a problem, yo, I'll solve it. (Credit to Jay-Z & Vanilla Ice for their inspiring words of wisdom.)

Experience

  • Jensen Hughes

    Website + Digital Platforms Manager

    April 2024 - Present

  • Brookdale Senior Living

    Manager, Website Content Marketing

    July 2022 - April 2024

  • Family Bridges

    Creative Content Director

    2012 - 2023

Education

  • Master of Arts in Communication

    Johns Hopkins University (Currently Enrolled)

  • Bachelor of Science in Communication

    Purdue University

Whatever it is, the way you tell your story online can make all the difference.

Awards & Recognitions

  • Nomination - The Luis Alfaro Leadership Award

  • Bronze, “¡Qué Gente, Mi Gente” “Conoce a la Familia Bello” Commercial

  • Nomination, ¡Qué Gente, Mi Gente! “Conoce a la Familia Bello” CommercialNomination, ¡Qué Gente, Mi Gente! “Conoce a la Familia Bello” Commercial

  • Silver, Date Night Challenge “Passport” CommercialSilver, Date Night Challenge “Passport” Commercial

  • Bronze, Date Night Challenge PromoBronze, Date Night Challenge Promo